🏢 Case Study: ASK Architects – Premium Interior Design Studio
📍 Client Overview
- Industry: Architecture & Interior Design
- Location: Pune, India
About the Client: ASK Architects is a leading premium interior design studio in Pune known for delivering luxury residential and commercial projects. With a strong reputation and creative excellence, they sought to expand their reach and attract more high-value clientele through digital platforms.
đźš§ The Challenge
ASK Architects, a premium interior design studio in Pune, had strong expertise and reputation but limited digital visibility. They needed to expand their reach, attract qualified high-value clients, and generate measurable business outcomes beyond word-of-mouth referrals.
🎯 Our Strategy
We crafted a dual strategy combining organic growth with targeted Meta ad campaigns to establish ASK Architects’ brand presence online while also driving high-quality leads.
🚀 Actions Taken
- Built organic brand authority through content that highlighted luxury projects and design expertise.
- Developed high-converting Meta ad creatives focused on premium interiors and lifestyle appeal.
- Targeted high-net-worth individuals in Pune and nearby metros with precise audience segmentation.
- Implemented conversion tracking to monitor lead quality and optimize campaigns.
📊 Results Achieved
- 📥 Leads Generated: 35 qualified leads from Meta campaigns
- 🤝 Conversions: 4 high-ticket clients closed successfully
- 💰 Business Impact: ₹15 Crores turnover generated from conversions
- 🌟 Brand Visibility: Enhanced organic reach and recall in the luxury interiors segment
🔑 Final Outcome & What’s Next
ASK Architects successfully transitioned from local reputation to digital recognition, positioning themselves as a go-to brand for premium interior projects. The next step involves expanding into video content marketing and influencer collaborations to further strengthen brand equity.