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SSS Granites

🏢 Case Study: SSS Granites – Digital Growth Transformation

📍 Client Overview

  • Industry: Natural Stone & Granite Supply
  • Location: India

About the Client: SSS Granites is a premium granite and marble supplier catering to domestic and international buyers. Despite offering exceptional quality and reliability, the business had no digital footprint — making it invisible to a large segment of online buyers actively searching for trusted granite suppliers.

đźš§ The Challenge

  • Zero online presence and no digital leads
  • Entirely dependent on offline referrals and networks
  • Unable to tap into buyers searching online for granite & marble suppliers

🎯 Our Strategy

  • Built a complete digital-first growth strategy
  • Implemented SEO + Generative Engine Optimization (GEO) for Google and AI search engines (ChatGPT, Perplexity, Gemini)
  • Created optimized content and authority signals to capture high-intent buyers

📊 Tactics & Outcome

  • 🏆 Keyword Rankings: Ranked for 35+ high-volume keywords on top of Google and AI platforms
  • 🤖 Generative Visibility: Established authority visibility in generative search results and AI answers
  • đź’° Business Impact: Generated ₹50+ Crores in business within just 6 months

🔑 Final Outcome & What’s Next

Through a combination of SEO and emerging GEO (Generative Engine Optimization) strategies, SSS Granites achieved unmatched visibility across both traditional and AI-driven platforms. The next phase involves expanding to global B2B markets and multilingual content optimization for international buyers.

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